Primera Sports, the UK cycling enthusiasts and experts are promoting Tour Primera to celebrate Tour France 2014 which would be having its inaugural stage this year in the British lands.
Tour Primera covers the beautiful South coast region & features some wonderful riding opportunities with trails and routes in Dorset, which includes Wimborne & Blandford, Wight Isle & New Forest.
Inspired by Tour France 2014 that commences at Yorkshire this time, Primera have focused on local cycling routes of varied distances & difficulties, all tailored to cover the local region & attraction which all together would ensure a superb day-out. The chief purpose here is to stimulate cycling practices in the summer months & encourage the discovery of the spectacular South Coastal region on bike.
Taking inspiration from the Tour de France which this year starts in Yorkshire, Primera Sports have prepared local routes of varying distances and difficulties, each tailored to see the local area and attractions and making for a fantastic day out – the purpose is to boost cycling uptake in the summer and encourage people to discover the beautiful South Coast on a bike.
The routes would by featured on Primera Sports official site, along with interactive map highlighting the route – there would be videos, images focusing on key interests of the area & additional informative details.
Visitors would be encouraged for riding along the routes, enjoy Primera challenge & contribute in the expansion & improvement of the routes through information sharing as well as by submitting videos, pictures & suggestions- which is expected to enhance consciousness towards cycling in the area.
“We are really fortunate to live here, a region dotted with fine landscapes & it is fantastic to go out & explore by bike”, said Primera boss Bill Temple.